YELLOWCARD Day Celebration

On October 8, 2015 in Toronto

Alongside Community Partners, Special Olympics Canada and the Canadian Association of Chiefs of Police, we’ve teamed up to encourage Canadians to take the pledge and eliminate the casual and negative use of the R-word!

Although YELLOWCARD day is held on October 8th it is never to early or too late to take the pledge at because there is ‪#‎NoGoodWay‬ to use the R-Word.

In true motionball style, you know we had a party! The YELLOWCARD Day Celebration presented by Scotiabank at SpeakEasy21 turned the heart of the financial district yellow!

YELLOWCARD Ambassadors who joinedd us at the celebration enjoyed food and drink specials courtesy of SpeakEasy21; a chance to meet some of our friends from Special Olympics Ontario; and appearances by local YELLOWCARD Celebrity Ambassadors including Chief of Police Mark Saunders.

Join over 12,000 Canadians in taking the pledge to eliminate the use of the R-word at


Wondering how you can show your support?
1) Click here to become a YELLOWCARD Ambassador if you haven’t already.
2) Educate your friends, family and colleagues about the use of the R-word and encourage them to join you in becoming a YELLOWCARD Ambassador!
3) Show your support for the campaign on social media using #nogoodway.

To see photos from our first YELLOWCARD Day Celebration, please click here.

What is the YELLOWCARD Campaign?
The YELLOWCARD Campaign for Special Olympics aims to end the use of the R-word (retard) in everyday conversation. Special Olympics athletes have voiced how harmful the use of the R-word is to them. We are committed to supporting Special Olympics athletes and those living with an intellectual disability. Join us in this anti-bullying movement to eliminate the use of the R-word through the YELLOWCARD for Special Olympics Campaign.

To learn more, please click here.

  • Community Partner

  • Community Partner

  • Community Partner

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